Words of Influence

Casual

Casual versus formal writing

0 Comments

Blogging regularly provides direct lines back to our business and helps not only SEO, but for our customers to see, like and trust us. I have written before about the importance of blogging authentically and regularly here and here. I don't think this is disputed. So what really...

content isQueen

Content is Queen

0 Comments

Have you noticed the amount of sponsored stories that are on everyday news sites? And it usually comes from Big Brands. Sometimes the link might seem quite tenuous - and it certainly does not feel like we are being sold to. And that is because we...